The smart move of discount

Smart discount pic

Mainstream discounters, soft discounters, dumpsupers, hard discounters… the retail market is diversifying with a new segment called smart discounter. Lidl positions on the segment, moving from hard to smart.  Discover the study below about the consumer perception of smart discount.

Download the study here

For more information, don’t hesitate to contact Aurélie Tinel, Business development manager at the cube +32-(0)2 508 17 37

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